Mobile what? Marketing via mobile is thankfully not just sending SMSs to your customers (and preferably not at 3am like some Swedish telecoms companies seem to do...). Sometimes, texting your customers is the right thing to do but there are other things you can do to reach out via mobile, such as:
- creating mobile responsive websites
- creating emails that work well on mobiles
- developing apps for your customers and prospects to use (easier than you think)
Mobiles also allow you to collect information about who is doing what with your websites, emails and apps. They send back invaluable feedback that can show you what your customers really think about your business, products and services.
Want to know more? Here is the Mobile Marketing Association's guide and, of course, get in touch with us.
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